I get it!
Sending random emails to people you don’t know is intimidating but I have had over a dozen conversations with corporate decision makers in the past 6 months by crafting well-worded and well-targeted emails.
One of the major things that helps is researching your target and trying to learn more about what they are working on and how your product or service is a good fit for their current priorities.
Timing is also a big factor. It may be worth it to reach corporate buyers for the Christmas holidays because they are looking for gift ideas for their employees. Or you may want to reach restaurant owners in the winter when traffic is low to sell your slow season marketing services.
Whatever the strategy, just know that cold emailing works but you need to be strategic.
Our friends at Apollo put together a masterclass to help with your cold emailing efforts, click here to access it: https://apollo.partnerlinks.io/sho7ru92npwg-cu1mn.
Once you have applied what you have learned, come back here and share your success story with us.
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